It’s terrible to say, but it’s true: most times, a fundraiser will fail to get the traction and engagement it needs to be a success. In fact, over 54% of fundraisers fail to reach their intended goal.
Being a volunteer fundraising coordinator is tough stuff. It isn’t a task or job most people want and there’s a good reason: fear of failure and judgment from others.
A lackluster fundraiser brings the team morale down and leaves the bank account empty.
So let’s avoid it all together! Let go of the big “F” for failure and turn your next campaign into a true winner!
We’ve worked with hundreds of groups over the years. Here is a summary to help you achieve results.
Lower your risk of failure with these 4 tips:
Plan way ahead. Up to 6 months in many cases! Groups like schools and large clubs need to plan and schedule events and fundraisers well in advance!
We call it “emptying your freezer” or “planting the seed“. Pick your vendors, so families can look forward to it! Since we work with food and frozen consumables, giving parents the heads up allows them to start emptying their freezers, so they can fill it up come fundraising season.
Create an awareness campaign before you campaign
When “planting the seed” you’re essentially painting a picture for your parents and families. This way you simply go on an awareness campaign-without pressuring anyone. This way you can avoid the “I didn’t know!” scenarios.
Get in touch with an expert, do not go in this alone!
Don’t assume you know what you’re doing…all the time. TeamFund is a leader in fundraising, all we do is organize fundraisers so we know market trends and ideal times to get selling! Getting in touch with a TeamFund expert will increase your chances of success and decrease your failure rate.
Finally….Be a good listener!
This means listen to your team and committee-you may have an idea in mind, but if you fail to get your team or committee to “buy” in, then your failure rate will surely be high. It’s good to have scepticism on your team, that gives you a chance to shine, but if you get pushback, don’t move ahead! Call us for expert advice: we will get you back on track!